weinberg college of arts and sciences

GMC developed and executed a brand re-launch for Weinberg College of Arts and Sciences, the largest of the twelve schools comprising Northwestern University.

 
 

brand guidelines

Developed brand guidelines that align with the Northwestern master brand but still allow Weinberg College to express their identity.


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media and design studio

Provided art direction and final art for environmental graphic for Weinberg College’s Media and Design Studio in Kresge Centennial Hall.


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two-sided video wall

Art direction and created digital files for the new two-sided digital wall in Kresge Centennial Hall, which features a revolving series of digital art work, as well as information about seminars and workshops.


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political science alumni wall

Designed a template for 18” x 24” posters to be displayed in Scott Hall.


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convocation banners

Designed convocation banner template for 62 Weinberg College departments and programs.